When it comes to your online marketing strategy, social media is a power to reckon with today. The billions of people who were too far apart to meet one to two decades ago now choose to "meet" online through these social media. Is your online marketing strategy capturing the full potential and power of this amazing media? Here are a few tips that can help you make sure you are on the right track:
Open a business page/account - Go to each one of these social media networking sites and ensure that you have an account or page open in the name of your business. Make sure to integrate that account on your page and also connect seamlessly from that account to your site. For example, if anyone sees you on Facebook they should be able to connect to your site right from that page.
Stay connected and in view - As part of your online marketing strategy, make sure you regularly update these social networking sites. You should keep updating news about your products, company, brand and offers on all these sites as often as you can. You should become a common feature in the minds of all the people who visit these sites. Whenever they find something interesting, you want them to check it out themselves and also recommend it to all others on their friends' list.
Open a business page/account - Go to each one of these social media networking sites and ensure that you have an account or page open in the name of your business. Make sure to integrate that account on your page and also connect seamlessly from that account to your site. For example, if anyone sees you on Facebook they should be able to connect to your site right from that page.
Stay connected and in view - As part of your online marketing strategy, make sure you regularly update these social networking sites. You should keep updating news about your products, company, brand and offers on all these sites as often as you can. You should become a common feature in the minds of all the people who visit these sites. Whenever they find something interesting, you want them to check it out themselves and also recommend it to all others on their friends' list.
